Western Digital Technologies Inc

Western Digital, a world leader in digital storage solutions manufactures a wide variety of hard disk drives (HDD) and solid state drives (SSD) for almost every need.

Internal storage is a necessary component of any system. It’s where you keep your data files, documents, photos, music and more. It’s also where your apps, programs, and operating system reside. Western Digital drive colors make it easy to identify the right drive family for your needs.

Western Digital, a world leader in digital storage solutions manufactures a wide variety of hard disk drives (HDD) and solid state drives (SSD) for almost every need. Our drives can assist the student or casual user that performs light daily tasks, to small businesses that require intense enterprise arrays that work 24/7 to deliver data to essential systems that enhance our lives.

These drives are categorized according to what they are designed for and given specific colours to differentiate their uses.

A guide to the Colour Drive Families 

The WD Green Family.

WD Green is designed for everyday light computing tasks. The WD Green family of solid state drives deliver the reliability and value customers like students and casual home users are looking for.

The WD Blue Family.

WD Blue gives creators the power they need. WD Blue HDDs and SSDs are ideal for desktop, laptop, and all-in-one PCs with a variety of form factors and storage capacities.

The WD_BLACK Family.

WD_BLACK is a great choice for a superior gaming experience and for enhancing any PC or laptop. With WD_BLACK you can build the ultimate gaming rig to power through your opponents.

The WD Red Family.

WD Red drives are uniquely engineered for use in Network Attached Storage systems. From home offices to medium sized businesses, WD Red Family is a broad portfolio of products optimized to boost performance and increase capacity of NAS systems with up to 24 bays. WD Red drives can stand up to the heat, vibration and activity of always-on NAS environments.

The WD Purple Family.

WD Purple is their exclusive line of drives purpose-built for the demands of video surveillance systems that operate 24/7. WD Purple HDDs are high capacity, performance storage for smart video recording with AllFrame™ technology to help reduce frame loss and can record HD resolutions.

The WD Gold Family.

WD Gold is their solution for enterprise and corporate storage challenges. Designed for use in small business data hubs, WD Gold drives are built for the demands of 24/7, continuous data access, writes, and delivery.