{"id":214,"date":"2020-02-24T18:16:53","date_gmt":"2020-02-24T16:16:53","guid":{"rendered":"https:\/\/tekmart.co.za\/t-blog\/?p=214"},"modified":"2020-11-19T15:45:36","modified_gmt":"2020-11-19T13:45:36","slug":"third-party-cookie-definition","status":"publish","type":"post","link":"https:\/\/tekmart.co.za\/t-blog\/third-party-cookie-definition\/","title":{"rendered":"third-party cookie -definition"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time-approximately:<\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span>\n<p> Posted by:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.techtarget.com\/contributor\/Margaret-Rouse\"><img decoding=\"async\" src=\"https:\/\/cdn.ttgtmedia.com\/rms\/onlineImages\/rouse_margaret.jpg\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<p>Margaret Rouse<\/p>\n\n\n\n<p><strong>WhatIs.com &#8211; TechTarget &#8211; <a href=\"https:\/\/whatis.techtarget.com\/\">WhatIs.com<\/a>  <\/strong><\/p>\n\n\n\n<p>Contributor(s): Matthew Haughn <\/p>\n\n\n\n<p>A third-party cookie is one that is placed on a user\u2019s hard disk&nbsp; by a Web site from a domain other than the one a user is visiting.<\/p>\n\n\n\n<p>As with standard cookies, third-party cookies are placed so that a site can remember something about you at a later time. Both are typically used to store surfing and personalization preferences and tracking information.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>Third-party cookies, however, are often set by advertising networks that a site may subscribe to in the hopes of driving up sales or page hits.<\/p><\/blockquote><\/figure>\n\n\n\n<p>Third-party cookies are often blocked and deleted through browser settings and security settings such as same origin policy; by default, Firefox blocks all third-party cookies. Blocking third-party cookies does not create login issues on websites (which can be an issue after blocking first-party cookies) and may result in seeing fewer ads on the Internet.<\/p>\n\n\n\n<p>Blocking third-party cookies increases user privacy and&nbsp;security but has created a problem for consumer tracking \/ ad serving firms, which often place ads that follow users around the Web. &nbsp;Mozilla\u2019s decision threatens to make an impact equivalent to the market share of Firefox in their bottom line. Combined with the removal of third-party cookies by other means, some firms estimate that 40 percent of all third-party cookies are removed. Some firms argue that this will affect small business users who rely on third-party consumer tracking and ad serving for revenue.<\/p>\n\n\n\n<p>&nbsp;As it affects their survival, firms have tried to undermine these changes by using other techniques such as respawning cookies, Flash cookies, entity tags (Etags) and canvas fingerprinting. <\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time-approximately:<\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span>Posted by: Margaret Rouse WhatIs.com &#8211; TechTarget &#8211; WhatIs.com Contributor(s): Matthew Haughn A third-party cookie is one that is placed on a user\u2019s hard disk&nbsp; by a Web site from a domain other than the one a user is visiting. As with standard cookies, third-party cookies are placed so that a site can remember something about you at a later<\/p>\n<p><a class=\"more-link\" href=\"https:\/\/tekmart.co.za\/t-blog\/third-party-cookie-definition\/\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,20,9],"tags":[],"class_list":["post-214","post","type-post","status-publish","format-standard","hentry","category-how-tos-and-other-useful-tips-and-tricks","category-simple-definitions-to-know","category-tech-definitions"],"_links":{"self":[{"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/posts\/214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/comments?post=214"}],"version-history":[{"count":4,"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/posts\/214\/revisions"}],"predecessor-version":[{"id":5933,"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/posts\/214\/revisions\/5933"}],"wp:attachment":[{"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/media?parent=214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/categories?post=214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tekmart.co.za\/t-blog\/wp-json\/wp\/v2\/tags?post=214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}